VP, Creative Director - Writer | Specialties: Earned, Social, 360, Broadcast | kent.carmichael@gmail.com
VP, Creative Director - Writer | Specialties: Earned, Social, 360, Broadcast | kent.carmichael@gmail.com
Jack is an iconic brand with a rich story to tell. One of the most recognizable names in any bar around the world. JACK is a rock star, a storyteller, a fashion-forward alchemist who stood just five feet tall in a pair of boots but could still kick anyone’s ass when it came to whiskey-making. JACK is an attitude, a way of life, a verb for embodying everything that made Jack Daniel and his whiskey like no other.
When you add all that up, when you bottle that seemingly untamable spirit, well... That's what makes Jack, JACK.
Jack is an iconic brand with a rich story to tell. One of the most recognizable names in any bar around the world. JACK is a rock star, a storyteller, a fashion-forward alchemist who stood just five feet tall in a pair of boots but could still kick anyone’s ass when it came to whiskey-making. JACK is an attitude, a way of life, a verb for embodying everything that made Jack Daniel and his whiskey like no other.
When you add all that up, when you bottle that seemingly untamable spirit, well... That's what makes Jack, JACK.
In every bar, you’ll always know someone by name.
Every drop of Jack Daniel’s slowly makes its way through 10 feet of sugar maple charcoal giving Jack its smooth taste.
From Tennessee to the world.